We get it, you are a busy marketer. But what if your Facebook group could run itself? What if you could set it up, walk away, and then come back months later to find it had grown huge?
We usually think of a “persona” in marketing as a sort of avatar, a fictional character that has all the characteristics of our “ideal” customer. And this is who we market to. But a Twitter persona is a bit different.
If you’re serious about finding real influencers on Twitter, make sure you know what to look for. Otherwise, it’s going to be like trying to find a needle in a haystack.